About Outside of the Circle

 

 

What we do. Why we do it. How it started.

What we do:

 

Outside of the Circle specialises in helping high-achieving professionals who have followed the conventional path of success for years (maybe even decades!) but are questioning if the status quo is what they really want.

  We specialise in four core areas. How to: 

  • redefine what success means to you and design your next chapter to have the freedom to live, work, or do business on your own terms in a way that feels fulfilling and meaningful. 
  • create and navigate change to achieve what matters most to you. 
  • navigate transitions successfully.
  • unleash your true potential to set yourself up to succeed and thrive. 

The professionals we work with include business owners, entrepreneurs, corporate directors/senior managers, lawyers, and other high-achieving professionals.

Why we do what we do

Many high-level professionals follow the conventional definition of success for decades and then get to a point when they feel that it no longer feels fulfilling or meaningful to them. They want to change the status quo but often don't know where or how to start. They know they want to create change but find creating change hard, uncomfortable, and like a mountain to climb. As a result, many professionals end up feeling stuck. But it doesn't have to be that way.

  • We believe that living and working on your own terms in a way that feels fulfilling and meaningful to you is just on the other side of the discomfort, uncertainty, and struggle of the change process. 
  • We believe that anyone can get unstuck and create change successfully to achieve what matters most to them if they have the right strategies, tools, resources, and support.   
  • We believe that the key to fulfillment and meaning in life, work, and business is to create your own definition of success based on your values and what matters most to you and design each new chapter of life and work around that. 
  • We believe anyone can unlock their full potential, personally and professionally.

And that is why we do what we do - to help professionals create change to achieve what truly matters most to them. 

How it started. 

Welcome! I'm Ali Davies, Founder of Outside of the Circle. 

It all started over twenty years ago. I felt unhappy and unfulfilled in my 14-year corporate career and my personal life.

Living and working by the conventional definition of success didn’t feel fulfilling or meaningful to me anymore. 

I decided to create my own definition of success based on my values and what matters most to me. I used this to design the next chapter of my life and work on my own terms in a way that I did feel fulfilling and meaningful. I had to figure out how to make all the changes that would make that a reality.

Long story short, I left my corporate career in 2001 to start my own business. I have moved countries twice: from England to Ireland for seven years and then to Canada. I now live on an island off the Canadian West Coast enjoying island life. It's a dream come true. But it didn't happen by chance. It happened by design and by embracing the change process and all that comes with that!

Change is never a linear process, But when what you want your life and work to be is just on the other side of the change process, it is so worth all the effort.  

Outside of the Circle started over 20 years ago as a feeling, an idea, and a personal vision of a different kind of success and a different way of living, working, and doing business. Fast forward to today and it has evolved from my own personal situation over 20 years ago into what it is today. 

 Our mission is to help successful professionals design their next chapter on their own terms and create change successfully to achieve what matters most to them.

Because life is too short to settle for mediocrity.

Join me, Outside of the Circle.

Guiding principles

created by our founder, Ali Davies

01.

CHOOSE CHANGE

The permanent pain of staying stuck is far worse than the temporary pain of creating change.

02.

DESIGN LIFE

If you aren't designing your life you are leaving it to chance, and that is a hell of a gamble to take with your one and only life.

03.

REDEFINE SUCCESS

Living and working by your own definition of success is the key to a fulfilling and meaningful life.